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Interface carte de fidélité Apple Wallet et Google Wallet en marque blanche agence Mellio
Mellio Agencies: The White-Label Wallet Loyalty Solution

Your Brand,
In Every Wallet.

Mellio Agencies is the white-label SaaS platform for loyalty, reputation, and customer acquisition on Apple Wallet & Google Wallet for marketing and web agencies. Deploy a digital loyalty solution under your own brand and generate predictable monthly recurring revenue (MRR) with zero technical overhead.

Loyalty Reputation Acquisition
100% GDPR Compliant
Technology developed and hosted
in Europe. Absolute legal security.
📈 ROI & PERFORMANCES AGENCE

Mobile loyalty in numbers

Discover how agencies multiply their value thanks to our mobile wallet solution.

SECURE YOUR CASH FLOW MRR ↗

Generate Recurring Revenue (MRR)

Mellio Agencies allows agencies to generate monthly recurring revenue (MRR) by reselling a loyalty solution under their own brand. Add a turnkey loyalty offer to your catalog for existing clients to achieve quick, frictionless upsells.

SIMPLIFIED ACQUISITION ⚡ ROI

Fast Return on Investment (ROI)

Offer an excellent return on investment (ROI) to your merchants thanks to the Wallet. Sign new clients faster by proposing a concrete and immediate solution that opens the door to your other services.

ACCOUNT DEVELOPMENT x2

Wallet Upsell

Maximize the value of your existing clients. Sell an essential technological block to increase their average basket value.

MANAGED INFRASTRUCTURE 0h

Zero Maintenance

Collect your margins with complete peace of mind. We manage the infrastructure and security under the hood. You manage the client.

★ REPUTATION BOOSTER

A Complete Solution to Skyrocket Your Recurring Revenue

Discover the 5 technological pillars of an acquisition, retention, and local & e-commerce reputation platform designed for agencies.

PILLAR 01

Your loyalty cards directly in Wallets.

Native Apple & Google Wallet — Zero App

Offer digital points, stamp, or tiered cards integrated into Apple Wallet and Google Wallet. Installation takes 10 seconds at the counter via a simple QR code, ensuring maximum adoption.

Carte de fidélité à tampons Apple Wallet en marque blanche agence
Carte de fidélité à points Google Wallet en marque blanche
Mobile Wallet 100% Digital
PILLAR 02

Smart Review Collection & Filtering.

Google & TripAdvisor — Smart Filtering

Increase your clients' visibility on Google and TripAdvisor thanks to an automated follow-up sent at the perfect moment after their visit. A smart filter redirects 4 and 5-star ratings to public platforms, while negative feedback remains private for an amicable resolution.

4.9
Note 4.9 étoiles avis Google et TripAdvisor on Google & TripAdvisor
Google Review
TripAdvisor Review
PILLAR 03

Run ultra-targeted communication campaigns.

Push Notifications & GPS Geofencing

Whether through free geolocated push notifications (geofencing), SMS for flash offers, or automated emails, the system independently reactivates inactive customers or celebrates their birthday.

Coupon promotionnel Apple Wallet réengagement client
Pass de fidélité mobile sur smartphone sans application
Re-engagement 100% Automated
PILLAR 04

Your platform, fully white-labeled.

Your Brand, Your Domain, Your Colors

Power the service under your agency's identity: set your own domain name, integrate your logo, apply your colors, and freely set your pricing tiers. All collection and communication features strictly comply with GDPR, offering you absolute legal security.

Carte de fidélité marque blanche agence personnalisée
Your Brand 100% White Label
PILLAR 05

Customers on every street corner.

Recurring MRR Generation

Stop looking far away for your targets: every local business in your neighborhood is a potential client. From bakeries to butcher shops, gas stations, pizzerias, hair salons, or clothing boutiques, the solution adapts to absolutely any high-foot-traffic business.

Agency Business Model 100% Kept Margins
Carte cadeau dématérialisée Apple Wallet revente agence

The sales toolbox for your teams 💙

Equip your sales force with the arguments and tools to close deals immediately. No more theoretical pitches: leverage live interactive demos and industry-specific scripts to convert prospects on the spot.

📱

The Ultimate Weapon: Instant Demo

Stop selling abstract concepts—let them live the experience in real time. Your sales reps can generate a personalized wallet pass in 5 seconds to win over clients instantly.

1 Enter the prospect's business name in 5 seconds
2 Generate their personalized loyalty card in one click
3 Have them scan and install the pass directly on their mobile
TRIGGER IMMEDIATE SALES ON THE SPOT
🎙️

Turnkey Pitches by Industry

No need to be an expert in every industry. Your sales reps get high-impact, data-driven pitches to instantly prove ROI to every merchant.

BAKERIES & CAFÉS

"Offer a free coffee on the 10th visit and boost morning pastry sales with push notifications." — The ultimate pitch for repeat business.

💇

BEAUTY & HAIR SALONS

"Fill empty slots automatically using automated birthday offers and referral programs." — The perfect pitch to increase average basket size.

🍕

RESTAURANTS & SNACKS

"Bring local clients back at lunchtime with geolocated last-minute flash deals sent via push." — The ideal pitch to drive foot traffic.

ALSO AVAILABLE FOR: Butcher shop, Cheese shop, Market gardener, Farm sales, Coffee Shop, Sandwich shop, Brasserie, Ready-to-wear, Jewelry, Bicycle shop, Tire dealer, Gas station & Car Wash...
READY-TO-USE ROI ARGUMENTS 🎯
COMPLIANCE & SOVEREIGNTY

Reassure your clients, secure your sales

General Data Protection Regulation (GDPR) legislation is a major challenge. Mellio ensures total GDPR compliance thanks to sovereign hosting in Europe and automated consent management, turning this constraint into a selling point.

100% European Hosting

Data hosted in Europe. Zero transfer outside the EU, absolute legal security.

⚖️

Omnibus Compliance (Reviews)

Asymmetrical "EU Compliant" mode to meet transparency requirements.

🔑

Instant Right to be Forgotten

Anonymization of a customer profile at the cash register with a single click for your merchants.

Mellio Privacy Hub

MANAGE NETWORK REGULATORY COMPLIANCE

UP TO DATE
GDPR CONSENT RATE
100.0% of your clients

26 consents out of 26 active clients.

ART. 30 REGISTER STATUS
UP TO DATE

Automatically generated in real time for the network.

CONTRACTUAL DPA (SUB-PROCESSING)

Sub-processing agreement validated with Mellio.

ACTIVE
💡 Compliance Recommendations

Mellio ensures that your in-store QR code displays discreetly mention that the program is free and that users can unsubscribe in 1 click.

🔒 Bank-grade AES-256 (LUKS2) & TLS 1.3 encryption
100% SOVEREIGN DATA
🇪🇺 SOVEREIGNTY & COMPLIANCE BY DESIGN

European Anchoring: A Major Strategic Advantage

Far from a simple administrative constraint, 100% European anchoring transforms a legal requirement into a high-value marketing asset: you don't just sell software, you sell trust, simplicity, and security.

⚡️ 1. Immediate Sales Pitch (No-Brainer)

Eliminating purchase friction: compliance (GDPR, NIS2, DORA, AI Act) is a mandatory requirement. Offering a product compliant by design eliminates sales roadblocks, legally protects your clients, and accelerates DPO & IT validation cycles.

🛡️ 2. Competitive Advantage over US Tech Giants

Data Sovereignty & Trusted Alternative: total immunity against extraterritorial laws such as the US Cloud Act. Europe offers the world's highest standard for privacy, ethics, and data protection.

🌍 3. Global-Ready Product

The "Brussels Effect": European regulation has become the global gold standard. A SaaS compliant with strict EU rules is automatically ready for emerging laws (California CCPA, Brazil LGPD) and serves as a turn-key solution for international enterprises.

💎 4. Valuation & Resilience Driver

CSR Valuation & Long-Term Asset: meeting enterprise requirements from day one avoids costly and heavy infrastructure refactoring. A solid foundation ensures peace of mind over the long term.

🚀 Partner Business Model & Profitability

Build recurring revenue with up to 80% margin

100% white-label, complete freedom on resale pricing, and tiered volume discounts. Achieve full ROI from your very first signed merchants.

Access & Activation One-time lifetime payment

White-Label Setup

Everything you need to launch your offer and sign your first merchants under your own brand.

Activation fee Paid only once upon registration
500 € excl. VAT one-time
  • White-Label Console: Your name, your logo, your colors.
  • Dedicated 1-on-1 Onboarding (1h30): Platform training and 1st client deployment.
  • Sales & Prospecting Kit: Pitches, PDF slide decks, and ROI calculators.
  • Priority Support: Guaranteed response within 2 business hours.
  • Apple & Google Wallet Passes: Unlimited push notifications.
🛡️ €0 fixed console subscription Instant access
License Costs Billed per active merchant only

Tiered pricing per merchant

The more merchants you deploy, the lower your unit cost and the higher your margins.

Starter Tier
1 to 5 merchants
30 € /month

Per active merchant

Growth Tier -20%
6 to 20 merchants
24 € /month

Per active merchant

Scale Tier -40%
21+ merchants
18 € /month

Per active merchant

💡

Total Resale Freedom: You set your own prices (recommended: 59 € to 89 € excl. VAT/mo + 150 € to 300 € setup per merchant).

✉️

SMS Consumables: SMS delivery managed via prepaid credit packs, top up as needed.

Automatic billing of active merchants No long-term commitment
360° Agency Simulator

Simulate your total revenue: Setup, Subscriptions & Services

Adjust your merchant volume, resale pricing, setup fees, and marketing campaigns.

Total establishments under your white-label brand
15 clients
1 merchant 50 merchants 100 merchants
Recurring revenue billed monthly per client
69 € excl. VAT / mo
30 € (Floor) 69 € (Recommended) 150 € (Premium)
Upfront cash: pass creation, POS display & client training
200 € excl. VAT one-time
0 € (Waived) 250 € (Standard) 500 € (Turnkey)
4. Event-driven marketing campaigns Sales, Black Friday, Holidays, Birthdays, VIP events & win-back campaigns
4 campaigns / yr
0 campaign 4 / yr (1 per quarter) 12 / yr (1 per month)
80 € excl. VAT / campaign
30 € (Mini) 150 € (Standard) 500 € (VIP / Enterprise)
Publisher license cost: Growth Tier (6 to 20 merchants) • 20% discount
24 € HT / publisher license
Agency revenue breakdown

Estimated total profitability

💰 Upfront Cash (Setup)
Collected upon signing each merchant
+3 000 € HT Cash upfront
🔄 Software MRR (Net Margin)
+8 100 € HT / an
+675 € HT / recurring month
✉️ Marketing campaigns
Sales, Holidays & Reactivations
+4 800 € HT / yr in agency services
Year 1 Total Net Profit Setup + MRR + Services
+15 900 € HT Monthly consolidated average: ~1 325 € HT / mois
🛡️ Partner setup fee (€500) amortized from your first 3 merchants.
Activate My Reseller Space (500 € excl. VAT)

Instant access to your console • No long-term commitment • Automatic billing of active merchants

Hosting & Data 100% France / EU (GDPR) Secure Payment Stripe Training session within 48h
See full comparative of all included features (Unrestricted)
💳 Loyalty
  • Apple & Google Wallet: Cards directly in the smartphones' native wallet.
  • Points & Stamps Loyalty: Classic purchase accumulation or stamps per visit/purchase range.
  • Gift Cards: Rechargeable balance in cents with configurable validity date.
  • Prepaid Cards: Top-up options with configurable credit bonus.
  • VIP Members & Statuses: Silver/Gold/Platinum levels with automatic discounts.
  • Configurable Customer File: Qualification via custom fields (choices, text, date).
  • GDPR & Consent: 1-click customer anonymization and strict opt-in management.
  • Compliance & Security: AES-256 (at rest) and TLS 1.3 (in transit) encryption, Article 30 register and DPA agreements.
🌟 Reputation
  • Automated Reviews Collection: Invitation to rate after a transaction or reward.
  • Smart Reviews Filter: Redirection of delighted customers to your public listings.
  • Private Interception: Processing constructive feedback privately to improve.
  • Omnibus Compliance (EU): Neutral and transparent redirection compliant with the directive.
  • Direct Integration: Rating links for Google Review and TripAdvisor.
🚀 Acquisition
  • Proximity Geofencing: Up to 10 GPS beacons per business for pedestrian alerts.
  • Multichannel Flash Broadcast: Group sends via free Wallet Push, SMS or Email.
  • Campaign Copilot: Basket Booster, Visit Accelerator or Flash Offers scenarios.
  • Inactivity Reminders: Push notification at D+30 and SMS win-back at D+60.
  • Welcome & Birthday: Welcome SMS and push/SMS on the day (or D-1 to D-7).
  • Targeted Segmentation: Filters by balance, activity and status for your sends.
  • Anti-Spam Limits: Smart reminder frequency (monthly, yearly, once).
Security & Legislation

European standards

🇪🇺 Hosting & Sovereign GDPR

All loyalty data is stored in France/Europe with bank-grade encryption at rest (AES-256 via LUKS2) and in transit (TLS 1.3). Zero data transfer outside the EU.

Mellio automatically provides the processing register (Article 30), a pre-filled DPA subcontracting agreement and options for the right to be forgotten via client anonymization.

⚖️ Reviews Collection & Omnibus Directive

The European Omnibus directive strictly regulates the transparency of online reviews. Our collection algorithm offers a neutral and compliant asymmetric « EU Compliant » mode.

This system eliminates any risk of administrative sanctions from enforcement bodies for your merchants by ensuring transparent and legal redirection of public and private reviews.

Answers to your questions

Technical & Business FAQ

Everything you need to know about the white-label platform, Apple Wallet & Google Wallet loyalty, and the agency MRR model.

Mellio Agencies is 100% white-label and completely invisible to your clients. You set up your own subdomain (e.g. loyalty.youragency.com), logos, fonts, and brand colors. You manage all your merchant clients from a centralized dashboard under your brand, while we handle infrastructure and technical maintenance in the background.
The model is simple and highly profitable: you pay a one-time setup fee of €500 excl. VAT upon registration for full platform access (white-label console, sales kit, priority support), followed by a tiered usage-based subscription per active merchant (€30 excl. VAT for 1-5, €24 for 6-20, €18 from 21+ merchants). You resell each account at your own chosen pricing (e.g. €59 to €89 excl. VAT/mo + setup). From your very first clients, you generate high recurring net margins.
The platform enables app-free digital loyalty cards (stamps, points, gift cards, VIP tiers), automated 5-star review collection (Google Reviews & TripAdvisor), promotional coupon distribution, and automated re-engagement flows for inactive customers.
Each store can configure up to 10 GPS geofencing beacons. When a customer carrying the Wallet card passes near the store (e.g. 100m to 500m radius), a personalized push notification automatically pops up on their lock screen. This proximity acquisition channel is 100% free and requires no paid SMS or mobile app download.
Unlike US platforms subject to the Cloud Act and extraterritorial data transfers, Mellio is 100% European, hosted in Europe with AES-256 and TLS 1.3 encryption. The platform automatically generates processing registers (GDPR Article 30) for each merchant, provides DPA agreements, and guarantees 1-click customer data anonymization.
No specific hardware or POS integration is required. Customers install their loyalty card in 2 seconds by scanning a QR code at checkout. Validating stamps or points is done directly from any merchant smartphone, tablet, or computer via our secure web app, with zero additional physical equipment needed.